Reefer Update: Tulip Season is in Full Bloom

If you think of tulips, you’d most likely think of the Netherlands and the patchwork quilt of colored tulips this time of the year. The Netherlands now leads the global tulip trade centered around the world’s largest flower auction in Alsmeer, a stone’s throw from Amsterdam’s Schipol Airport. Such is the Dutch global dominance of…

How Do I Know I’m Being Paid Fairly?

Finding the best loads is key to your business’s profitability. Few tools in your toolbox have as much impact on your bottom line as your load board of choice, and that’s just when it comes to finding freight. When it comes to having a clear picture of your rates, a good load board can show…

Dry Van Report: Hope Emerging on the Home-Building Front

U.S. single-family homebuilding increased for a second straight month in March, following a 3.36% sequential gain. According to the U.S. Census Bureau, building permits, a leading indicator of future flatbed demand, increased by 4% m/m, offering some glimmers of hope for the depressed housing market ahead of the busy spring selling season. The industry started…

Rough Quarter Ahead for Small Fleets

Last September, we wrote about carrier profitability and operating costs when spot rates fell and diesel came off record highs. At the time, we estimated operating costs for a typical long-haul truck operator to be around $2.01/mile – that includes wages, finance, insurance … basically everything it costs to run a truck and pay a…

Reefer Report: Sweet Potatoes Going Strong

Almost every week, the USDA reports a slight shortage of trucks to haul sweet potatoes in Eastern North Carolina despite the season being well past the shipping peak in November each year. According to the USDA, the coastal plains region of North Carolina produced around 67% of total annual sweet potato production in the last…

Understand The Demand for What You Haul

At last month’s Mid-America Truck Show (MATS) ProTalk sessions, numerous new carriers in the trucking industry asked what they should focus on. My answer was easy: understanding the demand for what you haul is critical to pricing, lanes, trailer type, freight market strategy, and profitability. In addition, new carriers must also invest in trusted and reliable…